5 Rules for Wedding Gown Shopping
By Erin Brosius, Manager of Alfred Angelo’s Allentown Store
Bring your key players. If you are comfortable with an entourage of 12 accompanying you during wedding dress shopping, bring them. But remember, they will have 12 opinions that may conflict with yours. I’ve seen the most success when a bride brings three to four people during dress shopping—you can always bring the full clan to help pick out accessories.
Look the part. Our stylists are there to help you envision your wedding day. They will pull hair pieces, belts and jewelry to truly complement your dress. However, if there are accessories or family heirlooms that you know you will incorporate into your wedding look, bring them so your stylist can help you choose the best dress options. Also consider how you would like to wear your hair on your big day. If you already know you are going to wear your hair up, then wear it that way during your appointment.
Bring visual aides. Pinterest boards, magazine cut-outs, photos of a friend’s wedding—these will all help your stylist understand your vision. Not sure what kind of gown you want? No problem. Your stylist will start with different silhouettes to find out what you like best. Don’t get discouraged if you are having trouble making a decision. Our stylists are experts in our products and make it their mission to find your gown.
Speak up. Don’t feel pressured to select just any gown. You’ll find it! Just be honest with your stylist. Talk through what you like and don’t like about your dress options. It will help your stylist find you the perfect gown for you.
Know when to stop shopping. If you’ve found your gown, don’t keep looking. Don’t be afraid to cancel that next appointment and free up your afternoon for celebratory cocktails!